Thought Gadgets purports to be a blog by some advertising guys who use mathematical and scientific evidence to do media planning at a place called www.mediassociates.com.. And while that’s true – what successful front organization doesn’t to some extent “live its cover” (Wasn’t Del Floria’s Tailoring1 always busy?. The CIA has secret-switch coat hook here).
But Thought Gadgets is really about clever cultural commentary. And truth, hope for the future , great examples of how systems work or don’t work. Advertising guys? Go ask them to do media planning for “Bag O’ Glass.” I bet they won’t do it. They may do some advertising – but they’re also trying to save the world. Don’t let em’ fool you.
- Del Floria’s was, by way of homage, also a presence on the main promenade of Deep Space Nine. [↩]
{ 2 comments… read them below or add one }
Max, why I admit, you are on to us! By day we have an agency where we have to do media planning for our clients, but at night we do seek to control the universe. Alas, that plan is now foiled.
The real story is that following the ad industry pulls one constantly into broader social commentary because the two are inextricably connected. Influence, persuasion, commerce, economy, stimulus and response, sex, psychology, genetics, environment … the world of marketing and the world in general are a close match.
Plus if we wrote about nothing other than media planning we might get bored out of our minds
We – the editorial staff and our entire readership – which we control by hypnosis – will keep your secret.
We give you leave to save/improve the world.
max